For this microsite I was asked to come up with the initial design work for the main dashboard and several of the additional pages and interfaces for the “Prove Your Smooth” campaign – a joint venture from Philips Norelco and Bump Patrol. This microsite was built to be an engaging experience that calculates how smooth you are by inspecting your Facebook profile and evaluating your likes, how many ladies are in your pictures, how many events you attend and so on. The project includes contests, videos, Twitter integration, Facebook integration, product showcases and links to purchase the products online so there was a lot going on – as well as two brands to accomodate graphically. This was definitely a very intense project that relied on organization as much as creativity.
This project was done for Philips Norelco and Bump Patrol through Vert.