This is the Annual Guide for the 2012-2013 Season for the Atlanta Lyric Theatre. Every year we try to do something a little different to promote the upcoming season for the group and inform our patrons and supporters about the show selections – and SELL SEASON SUBSCRIPTIONS (you can purchase them here). This year to help reduce production and mailing costs (and to have a little fun) we abandoned the traditional booklet that we’ve designed in years past and instead opted for a large format fold-out. You can see the cover above which opened up to the seating chart and ticket prices and then opened up a third time to show the entire season of shows with a bunch of great photos from last season sprinkled throughout. I think the dramatic nature of opening up the piece to reveal this large interior compliments the fun and drama of the Lyric shows. This piece was mailed out to their supporters and also included in the Sunday edition of the local paper.