Posch Events (poschevents.com) is a premier event planning company specializing in both social and corporate experiences. I’ve had the pleasure of working with founder Taylor Posch over the past year, gradually refining and improving her website. Most recently, she reached out with an exciting opportunity — to support with graphic design the product launch of her newest offering, Posch & Pose, an interactive photo booth experience designed to elevate any event.
Designing for a Successful Product Launch
To give this new service a strong visual identity, we began with a fresh logo lock-up. The goal was to design a mark that complemented the existing Posch Events branding while still standing out as its own distinct product. This graphic design product launch approach ensured brand consistency while adding excitement and personality to the new offering.
Creating the Digital Experience
After developing the logo, we built a new webpage to introduce Posch & Pose to the world. The page features an engaging introduction, a photo gallery showcasing the booth in action, a clear matrix of pricing options, and a streamlined contact form for inquiries. Every detail — from layout to typography — was designed to reflect the playful yet polished vibe of Posch Events.
You can explore the full graphic design product launch and learn more about Posch & Pose here: https://poschevents.com/posch-pose/
